LED screen walls or commonly known as video walls are the latest and the most lucrative additions to the world of digital advertisements. But as they are the highest forms of technology coordinators, they can often run into a lot of problems that you might not have anticipated. Here we will discuss the solutions which you can easily implement if this technology runs into any major or minor issues.
Understand the business goals of using LED screen walls
Before you are taking up this visual implementation, you must understand the business goals that you are set to achieve with this strategy. You can analyze the situations which will reveal how a video wall will improve and promote the message that you have been trying to communicate. A comparison of the results can be drawn to see if your current strategies are more effective or the LED wall screen will be. Unless the results are extremely satisfying, do not go for investment in the LED walls.
Understand the space in which it is installed
Even before you are implementing a video wall, you should have a clear understanding of the space which it will occupy. The idea of space will be necessary for determining the right size of the wall screen, its brightness, the pitch of the pixels, the resolutions, and its power requirements. Also, you can understand if the wall is going to be of great benefit based on your need. You can put up a trade show or have just a small booth. A large LED wall is going to overdo your purpose and might be unable to deliver your main message.
Understand the technical capabilities of the video wall
The wall that you are using must optimize the videos, images, texts or the other contents that you wish to display. The wall will look unprofessional if the texts are unreadable or the images are of low resolution. Everything must be large and clear and one should easily understand it even from a distance.
Understand the common content issues
You cannot keep your LED wall screen content too long. Keep it chunkier and keep it short and simple. Also, keep the texts in an easy to read format.
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